Find and compare the best SEO software all in one place.
Search for the perfect SEO software for your team using the categories and price comparisons below.
FYI, we use affiliate links for some providers to help fund the running of this website. If you do decide to make a purchase, we may receive a small commission as a result – at no cost to you.
Search for the perfect SEO software for your team using the categories and price comparisons below.
FYI, we use affiliate links for some providers to help fund the running of this website. If you do decide to make a purchase, we may receive a small commission as a result – at no cost to you.
✓ Rank tracking
✓ Competitor analysis
✓ SEO audits
✓ Keyword research
✓ Backlink analysis
✓ Branded reports
✓ Free trial
Price per 1k keywords: $99.95
✓ Rank tracking
✓ Competitor analysis
X SEO audits
✓ Keyword research
X Backlink analysis
✓ Branded reports
✓ Free trial
Price per 1k keywords: $99
✓ Rank tracking
✓ Competitor analysis
✓ SEO audits
✓ Keyword research
✓ Backlink analysis
✓ Branded reports
✓ Free trial
Price per 1k keywords: $89
✓ Rank tracking
✓ Competitor analysis
✓ SEO audits
✓ Keyword research
✓ Backlink analysis
✓ Branded reports
✓ Free trial
Price per 1k keywords: £53
✓ Rank tracking
✓ Competitor analysis
✓ SEO audits
✓ Keyword research
✓ Backlink analysis
✓ Branded reports
✓ Free trial
Price per 1k keywords: $69.95
✓ Rank tracking
✓ Competitor analysis
X SEO audits
✓ Keyword research
X Backlink analysis
✓ Branded reports
✓ Free trial
Price per 1k keywords: $37
✓ Rank tracking
X Competitor analysis
✓ SEO audits
✓ Keyword research
✓ Backlink analysis
X Branded reports
X Free trial
Price per 1k keywords: $179
✓ Rank tracking
✓ Competitor analysis
✓ SEO audits
✓ Keyword research
✓ Backlink analysis
✓ Branded reports
✓ Free trial
Price per 1k keywords: $249
✓ Rank tracking
✓ Competitor analysis
✓ SEO audits
X Keyword research
X Backlink analysis
✓ Branded reports
✓ Free trial
Enterprise
✓ Rank tracking
✓ Competitor analysis
✓ SEO audits
✓ Keyword research
✓ Backlink analysis
X Branded reports
✓ Free trial
Price per 1k keywords: £49
How do you compare the best SEO software to find the one that’s perfect for your team or client?
We’ve analysed eight key areas that all search marketeers should care about.
Select those areas to learn more on what they’re all about.
The majority of SEO software options will offer rank tracking. This allows you to track how your keyword rankings change over time.
Competitor analysis within an SEO platform typically refers to either the ability to analyse rival backlinks or see how they’re ranking compared to your target keywords.
SEO audits will run a scan of your website and make suggestions on how to improve it for SEO, from technical and content improvements to warnings if key elements such as meta descriptions or image alt tags are missing on certain pages.
Most SEO software providers offer functionality to conduct keyword research. This will allow you to find out what your potential customers are searching for and help you hone in on the keywirds you should be targeting.
Backlink analysis will enable you to search through the links your website has – or your competitors.
Most SEO software will offer some form of reporting, especially if you can track keyword rankings. This section specifically refers to whether you can create custom-branded reports that are client-ready.
Most SEO software providers will offer a free trial to get to grips with the platform, the UI and actively compare it to another provider.
For SEO software pricing, we’ve chosen to show how much it would cost to track 1,000 keywords. This gives big enough scope to get a sense of how each compares from a pricing perspective for a medium-sized operation.
Remember though that some functionality or the ability to track different websites may be locked behind higher subscription levels.